Want to Increase the Domain Authority of Your Website?
Are you willing to rank your website on TOP? Then you need to work on some strategies that will increase the domain authority of your website. Websites that rank on Google search engines have a good domain authority ranging from 70-100. Achieving high domain authority depends on several factors like on-page SEO, backlinks, website content, speed and other things which we are gonna discuss below!
What Is Domain Authority?
Domain Authority is a metric that determines how well a website can rank on Google search engine result pages (SERP). DA ranges from 0-100; the higher the DA, the better the website’s potential to rank higher.
DA is not a Google ranking factor; it’s a metric used by Moz, a famous SEO tool, to determine the quality of a website based on multiple SEO factors.
If your website is new then its DA will be lower between (5 to 10), don’t worry it’s easy to increase its DA but a DA of 50 is difficult to increase.
How to check website domain authority?
According to Moz, domain authority is determined by comparing the appearance of your domain with competitors in search results. One can calculate a website’s domain authority using the following three elements:
- Link Power: This means the number and quality of a website’s backlinks both internal and external links. If your website is linked to a high authority website then you’ll develop a great link profile.
- Organic traffic: It is the number of organic reaches a website gains from search engines each month.
- Spam Factors: Qualities of a backlink profile that indicate the manipulation of links
Different software now provides metrics for your website’s link power and organic traffic. When combined, these factors give a data-driven estimation of your domain’s total authority in the eyes of search engines.
Top 5 Ways to Increase Domain Authority of Your Website
We have some great techniques that will increase your website’s domain authority.
1. Optimize on-page content
Increasing the domain authority of your website requires optimising your on-page content. Focus on the following key areas:
- Optimise headlines and meta-descriptions to highlight your content and effectively define what you offer.
- Using proper subheadings improves the readability of your website.
- A clean and simple URL structure allows users and search engines to grasp the purpose of your web pages.
- Avoid keyword stuffing at all cost!! since it reduces your domain authority and lowers your website’s ranking.
- Internal links assist in developing a strong website structure and disperse link equity across several pages. If you link a low DA website, your website DA will also get significantly lower.
- Optimising photos and using alt tags and relevant keywords is also a major element for increasing accessibility and on-page SEO.
- Quality content on your site is the most fundamental part that attracts users to stay and browse your website for a long time.
2. Build high-quality backlinks
High-quality backlinks are the most important factor in domain authority. Your score will improve as you include more. Focus on the following factors:
- Authoritative websites will only link to your website’s material if it is outstanding.
- Take your time and develop in-depth blogs, videos and other content that outperforms your competitors.
- Writing great content isn’t enough. You have to share it among your followers and on various social media platforms. To increase more views.
- Contact authoritative websites and request that they link to you.
- Guest posting for reputable websites can help generate backlinks for your website.
3. Remove bad-quality backlinks
Having poor links can put your website in the depths of hell and you’ll never recover it, so it’s better to take strict action on it.
- Links from spammy websites might lower your site’s domain authority. In a few cases, Google might even charge a penalty.
- To prevent this, check your site for harmful connections and remove them as soon as possible.
- You can use several SEO tools to discover negative links by reviewing your website’s comprehensive link profile.
- If you are unable to delete these links, you can use Google Search Console to remove or ignore them.
4. Optimize for mobile
Having a mobile-friendly website is important to your online business’s success. The most effective methods for creating a mobile-friendly website include using a responsive design, optimizing your website for touch gestures, testing your website across several mobile devices, and ensuring that your content and images are accessible and understandable.
5. Improve your website’s loading speed
Website speed is also the leading factor that affects both user experience and search engine ranking. To improve this, we recommend optimizing picture sizes, reducing CSS, JavaScript, and HTML files, enabling browser cache, and selecting a reputable hosting provider.
Following that, you should evaluate your website’s performance using tools such as Google PageSpeed Insights and GTmetrix, and make any required changes to guarantee your website loads quickly for a better user experience.
Free Domain Authority Checker
Use this free website domain authority checker to evaluate your site’s ranking potential:
- Moz domain authority checker
- Linkgraph.io’s Domain Authority checker
- Ahrefs’ Website Authority Checker
What is a Good Domain Authority Score?
If you want to determine if your Authority Score is good or bad then compare it to the scores of your competitor’s websites. Compare your score to those that have the same niche as yours.
For example, an Authority Score of 20 might seem low. However, if the average Authority Score of your competitor’s website is 15, then good news!! because that’s a good sign. But if the score is less than your competitor’s score, then you need to work on your website to make it higher.
Conclusion:
Everybody is in the line to bring their website to the top not knowing the main element which is “domain authority”. Your domain authority can be increased by optimizing keywords, and using proper headings, tags, and creating killer content.
Using high-quality back links can upgrade your website authority and bad links will downgrade your website performance. Your website must be mobile-friendly and operate at high speed.